Design thinking is considered an agile, user-centred method for successfully designing innovative business models.
Especially in times of major transformation processes, disruptive technologies, oversaturated markets and changing customer expectations, this approach is a must-do to find innovative solutions to complex problems.
In order to optimally equip the INRO team for future challenges, an interdisciplinary working group participated in a Design Thinking Basecamp.
In this multi-day seminar, various design thinking processes and methods were interactively highlighted. Practical challenges strengthened the agile, creative and interdisciplinary way of working and innovation of our company - always with the user perspective in focus.
We had a lot of fun at this workshop and are more than ever encouraged to never lose sight of our customers and their needs.
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Together for a better tomorrow.
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